Selected work

Mandates we can
talk about in outline.

A representative sample of our work across India entry, media strategy, sports IP, and brand consulting. Client names are withheld; outcomes and structures are not.

A note on discretion

Most of our mandates are confidential by design. Boards, founders, and rights holders engage us for clarity on decisions they're not ready to make public. We'll share specifics in conversation, with permission, when relevant.

Case 01 India Entry
Global Media Platform 6-month engagement

Operational efficiency improved by 35% in second-wave entry

Challenge
The first India launch underperformed against internal targets. Distribution had stalled, pricing was misaligned, and partnership architecture was leaking value.
Solution
Rebuilt the distribution stack from first principles, repriced for India regional logic, and restructured channel partnerships with a 90-day execution plan.
Result
A repositioned operating model with three anchor partnerships in place at handover, and a 24-month roadmap the new India leadership now runs independently.
35%
Efficiency
uplift
6 Mo
Engagement
duration
22%
Cost
reduction
Case 02 Sports IP
Sports League 8-month engagement

Sponsorship architecture rebuilt ahead of new rights cycle

Challenge
The league's sponsorship model had stopped compounding revenue and was leaking value across category lines as a new broadcast cycle approached.
Solution
Rebuilt the sponsorship taxonomy, ran an independent category audit, and structured tier-level inventory aligned to measurable rights value.
Result
Cleaner category boundaries, materially higher per-deal value, and a multi-year commercial roadmap the league took into the rights cycle.
3×
Per-tier
uplift
5 Yr
Roadmap
horizon
12
New tier
structures
Case 03 Brand & Marketing
D2C Consumer Brand 4-month engagement

Marketing function reset before a growth capital raise

Challenge
A scaled D2C brand needed to evaluate marketing spend, restructure its agency roster, and articulate an investor-ready narrative connecting brand to commercials.
Solution
Full media mix audit, independent agency review, marketing organisation design, and a positioning reset taken into investor meetings.
Result
A leaner roster, a clearer brand narrative, and a marketing function fit for the next phase of scale.
40%
Spend
efficiency
4 Mo
Engagement
duration
2
Agencies
consolidated
Case 04 Production Advisory
OTT Streaming Platform 5-month engagement

Production governance tightened across original content slate

Challenge
A streaming platform commissioning long-form originals had drifting budgets, stale benchmarks, and high project-level cost variance.
Solution
Rebuilt the production governance framework, benchmarked costs across the slate, and trained the in-house team on a new approval cadence.
Result
A predictable production cost envelope and a governance system the platform now runs independently.
28%
Budget
variance ↓
14
Originals
governed
5 Mo
Engagement
duration
Case 05 Investor Advisory
Growth-Stage Investor 6-week engagement

Commercial diligence on a media platform acquisition

Challenge
An investor evaluating a digital media platform needed to validate category position, monetisation runway, and operating maturity ahead of a competitive process.
Solution
Competitive landscape mapping, monetisation model stress-testing, leadership assessment, and an 18-month value-creation roadmap.
Result
A diligence view used to shape both the investor's bid and their post-investment plan.
$XXM
Deal
quantum
6 Wk
Diligence
window
18 Mo
Post-deal
roadmap
Case 06 Agency Selection
Multinational Consumer Brand 3-month engagement

India agency review run from the client side of the table

Challenge
A multinational brand with a complex India roster needed to run a creative and media agency review without consultants who took referral revenue from the agencies pitching.
Solution
Designed the pitch process, evaluated incumbent and challenger agencies on substance, ran scoring with the in-house team, and structured the post-pitch contract.
Result
A restructured agency partnership with cleaner accountability and pricing aligned to outcome, not activity.
7
Agencies
evaluated
3 Mo
Engagement
duration
0
Referral fees
received
Sectors

Where our
operating depth compounds.

01

OTT & Streaming

Platform strategy, content economics, distribution architecture, and slate-level governance.

02

Broadcast & Television

Programming strategy, ad-sales architecture, and the transition from linear to digital monetisation.

03

Sports IP & Federations

Sponsorship structures, broadcast deal evaluation, and long-term commercial cycle design.

04

Film & Studios

Production governance, slate economics, distribution architecture, and platform deal structures.

05

Consumer Brands

Brand strategy, marketing organisation design, and investor-stage narrative readiness.

06

Investors & M&A

Commercial diligence and value-creation roadmaps for media and content investments.

Want to talk about
your mandate?

The first conversation is exploratory and confidential. We'll share more specifics on relevant past work when it's helpful.

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